The Internet's New Favorite Insult: 'Did AI Write That?'

3 min read

When Olivia Dreizen Howell was accused of sounding like an AI chatbot, her reaction was as human as it gets.

"I was talking about it nonstop for weeks," says Howell. "I felt like I was being attacked. I was very upset."

Howell's supposed offense was an Instagram post she shared the day after Christmas, reflecting on why the post-holiday emotional crash can feel so brutal. One follower left a public comment complaining that the post was obviously AI-generated — it wasn't — and "pretty off-putting."

"It felt invasive," Howell says. She clarified in the comments that the post had been written by her without any machine assistance. "I put my blood, sweat, and tears into my work," she says, "and I wanted people to know it was indeed a false statement."

Across the internet, as tools like ChatGPT, Claude, and Gemini become part of everyday life, people are increasingly informing others that their words come across as AI output. You can practically feel the disdain through the screen: "Did AI write that?" It's not really a question — it's a way of ending a conversation by casting doubt on whether someone deserves to be taken seriously.

"It's basically shorthand for, 'You don't sound human enough,' which is a pretty loaded accusation," says Stephanie Steele-Wren, a psychologist in Bentonville, Ark. "It taps into a much bigger cultural anxiety about authenticity, and whether or not we can still recognize a human voice when we hear or read one." The implication, she says, is clear: The person on the other end lacks intelligence, originality, and credibility — and may not even be worth engaging with or trusting.

What to say when you're accused of sounding like AI

When Howell was told her Instagram post read like it had been written by a chatbot, she defended herself in multiple messages — public and private. "Hmm, it's not AI, but I have been working in marketing for 20 years, so I do know how people read," she said in one. If it happened again, however, she doesn't think she'd bother to acknowledge the accusation. "I know what I'm doing — and obviously I know it's me — so I wouldn't feel the need," she says.

While some people will feel best letting snide remarks slide, others will feel compelled to push back. If you do choose to respond, keep it simple. Steele-Wren suggests a comment like this: "Uh, no, that's my actual voice." You could add: "I was really careful in writing it, and maybe that's not how I always come off. My writing looks a lot different than how I talk."

These options work, too, she says: "That's just what happens when I slow down enough to choose my words on purpose," or "That's just my 'I want this to land softly' voice."

Almost everyone will have to reckon with how to handle these modern communication dilemmas. "People are noticing more and more that discourse has become flattened online, and that there's a lot of mechanized influence," says Caitlin Begg, a sociologist. "I think people are getting a little bit sick of it, and they're beginning to rebel against AI and the 'algorithmization of everyday life.' That includes calling out people for perceived AI-generated writing," whether those on the receiving end deserve it or not.